Presidents cup

The Presidents Cup golf tournament is one of the most prestigious events in the golfing world. It is also proudly sponsored by Alfa Romeo, a leading automotive brand. Alfa Romeo is, of course, known for its luxurious and high-performance cars. It was, obviously, a natural fit for them to sponsor an event as prestigious as the Presidents Cup.

Following, Alfa Romeo enlisted the help of Pluto, a leading creative agency that specializes in video content. Pluto’s Production, Post, and VFX teams worked together to create a stunning video for the all-new Alfa Romeo Stelvio. Perfectly capturing the essence of the luxury crossover SUV.

After all, the video is beautifully shot and also masterfully directed. Showcasing the thrilling speed and powerful performance capabilities of the Italian-made luxury car. Interestingly, Also, The footage is juxtaposed with the dramatic speed of the golf ball and skill displayed at the golf event. Featuring some of the most elite athletes in the world.

Pluto’s team of creatives carefully crafted a 30-second spot that perfectly showcases the Alfa Romeo Stelvio. While also highlighting the excitement and prestige of the Presidents Cup. The video is a perfect representation of the brand’s commitment to luxury, performance, and innovation.

In the end, the video is a truly impactful piece. Showcasing the Alfa Romeo Stelvio in a way that is both engaging and memorable. It perfectly captures the essence of the brand and its commitment to excellence, while also highlighting the excitement of the Presidents Cup.

In conclusion, the collaboration between Alfa Romeo and Pluto for the Presidents Cup golf tournament was a resounding success. The 30-second spot created by Pluto perfectly showcases the luxury, performance, and innovation of the Alfa Romeo Stelvio, while also highlighting the excitement and prestige of the event. It is a testament to the power of collaboration and creativity in creating engaging and memorable video content.

Check out more work.
Alfa Romeo Stelvio


  • Production
  • Editorial
  • Sound Design
  • Color Correction