Chevy Corvette "Let's Go!"
Working with leading global public relations firm Weber Shandwick, Pluto Creative Content Studio produced an exciting video reveal for the Next-Gen Chevy Corvette launch.
Pluto’s production marked the hugely anticipated global debut of the all-new mid-engine sports car, which was completely redesigned from the ground up to provide even more of a precision thrill ride for driving enthusiasts.
Pluto’s videos paid homage to the legendary lineup of past models, as well as Corvette’s racing record, and featured Zora Arkus-Duntov, the father of the Corvette. Pluto’s video ad also included a nod to another epic launch, that of the Apollo 11, since the Next-Gen Chevy Corvette reveal date marked the 50th anniversary of the day the Eagle Lander touched down on the moon on July 18, 1969.
Pluto made an impactful statement with these powerful video productions, appropriately marking this momentous occasion for Chevrolet and perfectly showcasing the iconic Corvette as the aerodynamic, gorgeous vehicle that it is.