Buick "Personal Driver"
Pluto handled all audio post-production, cleanup / VFX, and finish services for Buick’s hilarious and captivating video ad series for the first-ever Envision starring actor Max Greenfield.
Max Greenfield brings a ton of humor and personality to these General Motors ads that highlight the luxury and innovative features of the Buick Envision. This creative campaign focuses on defining Buick as an approachable, upscale brand, and advertising its premiere features and superior functionality in a natural way through funny narratives.
General Motors entrusted Pluto to deliver a myriad of post-production services for these Buick video ads, which were strategically positioned to air online, through video distribution networks and on social platforms to reach younger buyers.